{"id":37341,"date":"2026-01-24T08:13:48","date_gmt":"2026-01-24T08:13:48","guid":{"rendered":"https:\/\/ranchosantana.com\/?post_type=press&#038;p=37341"},"modified":"2026-01-24T08:15:11","modified_gmt":"2026-01-24T08:15:11","slug":"7-luxury-travel-trends-shaping-2026","status":"publish","type":"press","link":"https:\/\/ranchosantana.com\/es\/press\/7-luxury-travel-trends-shaping-2026\/","title":{"rendered":"7 luxury travel trends shaping 2026"},"content":{"rendered":"\n<p><strong><em>By The Hotels Mag<\/em><\/strong><\/p>\n\n\n\n<p>Preferred Hotels &amp; Resorts has outlined seven travel trends that they say will define luxury travel in 2026. The trends reflect shifts in guest expectations across sports, travel, heritage, wellness, design, pet travel, nature-based experiences and boutique seafaring. Each trend highlights how hotels are adapting through specific programs, experiences and openings within the company\u2019s global portfolio.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-sportcations\">1. Sportcations<\/h2>\n\n\n\n<p>Sports-related travel continues to be incorporated into hotel programming. At The Post Oak Hotel at Uptown Houston, stays are linked to attendance at Houston Rockets games and include transportation and event access. In India, The Leela Palace Jaipur offers stays connected to the Maharaja Sawai Man Singh Polo Cup with access to matches and related activities. Boston Harbor Hotel is developing soccer-focused stays connected to local matches.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/DJI_0763.jpg\" alt=\"Experience luxury travel at its finest with this luxurious outdoor pool, surrounded by lounge chairs and palm trees\u2014an inviting oasis that reflects the latest travel trends for 2026 amid stunning city views.\" class=\"wp-image-37342\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/DJI_0763.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/DJI_0763-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/DJI_0763-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">2. Heritage Is the New Frontier<\/h3>\n\n\n\n<p>Historic buildings are being adapted for hotel use in several markets. Serras Sevilla is scheduled to open in Spring 2026 in an early 20th-century building in Seville. Rom\u00e8gas Hotel in Malta will operate from a restored 500-year-old palazzo. Palais Jama\u00ef F\u00e8s is located in a late 19th-century mansion in Fes, Morocco, and will operate within the city\u2019s cultural district.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Lobby-3.jpg\" alt=\"Modern lounge area with beige sofas, round tan and white chairs, marble columns, and tall black curtains\u2014an elegant space that embodies the sophisticated style of 2026 luxury travel trends. Natural light fills the room through large arched windows.\" class=\"wp-image-37352\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Lobby-3.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Lobby-3-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Lobby-3-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">3. Cognitive Wellness<\/h3>\n\n\n\n<p>Wellness programs are incorporating medical and technological elements. Amrit Ocean Resort in Florida includes hyperbaric oxygen therapy, red-light therapy, dry flotation and IV treatments. Sommerro in Oslo operates a Sleep Clinic focused on sleep management through nerve stimulation. The Alpina Gstaad in Switzerland offers a biohacking program combining technology with wellness practices.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/KHaydenAmritTreatmentRoom1.jpg\" alt=\"A modern spa room with two massage tables draped in white linens, a countertop with spa products and flowers, stacked towels, and a large window revealing the ocean\u2014perfect for those seeking 2026 travel trends and luxury travel experiences.\" class=\"wp-image-37344\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/KHaydenAmritTreatmentRoom1.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/KHaydenAmritTreatmentRoom1-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/KHaydenAmritTreatmentRoom1-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">4. Breaking Free from the Beige<\/h3>\n\n\n\n<p>The group identifies increased variation in hotel design as a trend. Kasbah Tamadot in Morocco incorporates Berber design and local craftsmanship. Rancho Santana on Nicaragua\u2019s Emerald Coast includes regional artwork, outdoor activities and wellness programs. Dusit Thani Bangkok integrates elements of Thai culture into its design and programming. Properties following this approach will be included in Independent Hotel Week in January 2026.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Kasbah-Tamadot-Courtyard-1.jpg\" alt=\"A Moroccan courtyard with patterned tile flooring, lanterns, potted plants, and a round tree. Cushioned seating surrounds a low table\u2014an inviting scene reflecting 2026 luxury travel trends. Ornate lighting hangs from the tree, and the walls are warm terracotta.\" class=\"wp-image-37350\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Kasbah-Tamadot-Courtyard-1.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Kasbah-Tamadot-Courtyard-1-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Kasbah-Tamadot-Courtyard-1-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-pawsome-adventures\">5. Pawsome Adventures<\/h2>\n\n\n\n<p id=\"h-5-pawsome-adventures\">Pet-related services are expanding across several properties. Nemacolin in Pennsylvania offers pet boarding, grooming and veterinary services. The Mark in New York has released a fragrance for dogs through a partnership with Dolce&amp;Gabbana. Hotel Chinzanso Tokyo provides a private dog park, walking routes, pet treats, pet sitting and grooming.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/24056_press_markhotel-rd2_5-23-24_27-1-1-4.jpg\" alt=\"The entrance of The Mark Hotel, a historic brick building with flags, striped awnings, and black-and-gold doors flanked by trimmed bushes on a city sidewalk, is an icon for luxury travel and an anticipated hotspot in 2026 travel trends.\" class=\"wp-image-37346\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/24056_press_markhotel-rd2_5-23-24_27-1-1-4.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/24056_press_markhotel-rd2_5-23-24_27-1-1-4-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/24056_press_markhotel-rd2_5-23-24_27-1-1-4-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">6. The Healing Power of Nature<\/h3>\n\n\n\n<p>Some hotels are introducing nature-based wellness activities. Bernardus Lodge &amp; Spa in Carmel Valley, Ca., offers guided full-moon sessions. Casa Velas in Puerto Vallarta provides outdoor programs focused on garden walks and coastal environments.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Aerial-with-Colorful-Sky.jpg\" alt=\"Aerial view of a residential area with colorful houses, lush trees, and a circular pool in the foreground\u2014an inviting scene that reflects 2026 luxury travel trends against hills and a dramatic, colorful sunset sky.\" class=\"wp-image-37348\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Aerial-with-Colorful-Sky.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Aerial-with-Colorful-Sky-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Aerial-with-Colorful-Sky-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">7. Boutique Seacationing<\/h3>\n\n\n\n<p>Preferred has expanded into small-scale cruise operations in Egypt through a partnership with Wings Encora Collection. Mazaj Meroot operates with 10 cabins along the Nile between Luxor and Aswan. Mazaj M\/S Tamr offers two itineraries on the same route. In Taiwan, The Archipelago operates primarily as a land-based property with additional sea excursions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Meroot-Suite5.jpg\" alt=\"Modern hotel room with a large bed, white linens, a patterned bench at the foot, bedside tables with lamps, and large windows overlooking a river and trees. Light neutral tones reflect 2026 luxury travel trends for a calm, airy atmosphere.\" class=\"wp-image-37354\" srcset=\"https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Meroot-Suite5.jpg 600w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Meroot-Suite5-300x200.jpg 300w, https:\/\/ranchosantana.com\/wp-content\/uploads\/2026\/01\/Meroot-Suite5-150x100.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/hotelsmag.com\/news\/luxury-travel-trends-2026\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read the full article.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Preferred Hotels &#038; Resorts has outlined seven travel trends that they say will define luxury travel in 2026.<\/p>\n","protected":false},"featured_media":37012,"template":"","class_list":["post-37341","press","type-press","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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